Saturday, September 11, 2010

Seeking Sport's Sponsorship

In an ever unyielding effort to seek sustainability to this training lifestyle and Olympic-Gold-Medal-Goal, it is interesting to read about the trends in women's sponsorships. In the Harvard Business Review / Sept 2010, there was an article called: Why Men Still Get More Promotions Than Women. 

My sense from the article and listening to the author was not so much about gender equality, but more about aligning yourself in a favourable position to get sponsored or promoted. I believe in action, strongly, and hope that our journey and partnerships, through sponsorship can cause a ripple effect to many other social issues that Abby and I are passionate about. For example, Abby about promoting unlimited strong women, and I would like to tackle promoting paleo-friendly eating thoughts, especially in children.

In our lifetime, it is going to be such a gift to give back and inspire others on their paths to self-actualization.

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